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23andMe

Genetically Me

How do you make the science of genetics less intimidating
and more accessible to everyone?

Just show people the joy and wonder of genetic discovery
by using a lovable character like Gru as a guide… who may
or may not have a long lost brother.

◀︎━━━━━Back to Work

23andMe
Genetically Me

How do you make the science of genetics less intimidating and more accessible to everyone?
Just show people the joy and wonder of genetic discovery by using a lovable character like Gru as a guide… who may or may not have a long lost brother.